An Australian brand of small home appliances, founded in Sydney in 1932. It is best known for its home appliance, specifically coffee machines, toasters, blenders, microwaves and toaster ovens.

Challenge

Breville implemented name transition to Sage Appliances across GCC. They wanted to create awareness for the name transition at the same time build brand credibility and increase sales.

Solution

Vittoria Global developed a very effective PR and influencer marketing plan which includes concept and campaign management. The plan aim was to create awareness about the name transition and to position the brand as the premium kitchen appliances offering innovative solutions.

Results

Sage Appliances got very popular and it was positioned as one of the best premium kitchen appliances in the market within few months of initiating the plan.
The Meydan Hotel / Dubai World Cup Races
5-star luxury hotel, perfect travel destination for families, and couples. Overlooking the majestic Meydan Racecourse.

Challenge

Meydan wanted to develop awareness & footfall to the O'fest packages and Dubai World Cup Races.

Solution

Vittoria team developed a compelling PR plan to reach all target audience across GCC.

Results

Great impact on the hotel's footfall during the festive season, and Dubai World cup event attracted huge footfall.
WWD: America’s fashion trade journal founded in 1910 with strong presence in Europe as well. WWD delivers information & intelligence on changing trends and breaking news in the men & women’s industry.
WWD has exclusively partnered Vittoria Global to market their brand & publish it in UAE.

Challenge

WWD is a very popular brand in Europe & United States but has lower awareness in UAE market.

Solution

We developed market research among all luxury fashion brands. We collaborated with Louis Vuitton, Gucci, Richmont Group, Saint Laurent, Bottegga Veneta, and many more..

Results

Amazing feedback from the luxury brands management in participating in the upcoming issue.
A 5-star hotel located alongside the recently developed Al Raha Corniche.

Challenge

Al Raha Beach Hotel wanted to increase footfall to their F&B outlets and increase hotel's bookings.

Solution

Vittoria Global developed an effective social media marketing strategy, including developing engaging content, video production, influencer marketing, creative visual system and concept & campaign ideas.

Results

Increase in footfall and bookings.
An American restaurant chain focusing on casual dining.

Challenge

TGIF wanted to create awareness and footfall to their one-day event across all their branches in GCC.

Solution

Vittoria Global tied up with more than 50 influencers across GCC to cover & promote the event on their digital social media pages.

Results

The event was very successful and it achieved huge footfall.

Challenge

Challenge: Rotana Cafe Abu Dhabi wanted to increase the footfall to the restaurant during breakfast and lunch hours. As well as establishing strong presence on social media platforms where they can communicate with their community on a regular basis.

Solution

After conducting market research, we developed concept & campaign ideas, created special offers, tied up with online food business directories and brainstormed mechanics for competitions.

Results

in one month the place got drastic increase in footfalls during the breakfast & lunch hours.

Challenge

Zaytoni is a Lebanese-Armenian restaurant with branches in Dubai Mall & Jumeirah. When we started working with them, Jumeirah branch was still new & it needed brand awareness.

Solution

We developed brand awareness campaigns & integrated communication to communicate brand key messages. We highlighted the competitive advantages of the restaurant.

Results

In few months Zaytoni Jumeirah was positioned as one of the best Lebanese-Armenian Restaurants in Dubai.

Challenge

Low number of club memberships.

Solution

We developed an effective social media marketing strategy to reach all the horse riding lovers in Abu Dhabi. We also brainstormed mechanics for running different competitions.

Results

In one month the club got huge increase in memberships.
© 2021 Vittoria Global

Back to top